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Blog Entries - December 2013

Mix Up Your Marketing for a Successful New Year

Posted on: December 30, 2013
Tags: Marketing strategy

Listening to the same song over and over gets boring, right? The same goes for marketing. Don't be a broken record because people will stop paying attention. Use multiple marketing channels to drive business, and find customers who will commit to buy. Here a few tips to mix it up...

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Is Your Website Naughty or Nice

Posted on: December 23, 2013
Tags: Website marketing strategy, Mobile website optimization

Get in the holiday spirit and make sure your website plays nice with mobile devices. Consider the following options...

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ClaimLinx Publishes, "How to Beat Obamacare"

Posted on: December 18, 2013
Tags: In the news, Press releases, Public relations

Cincinnati, Ohio, — ClaimLinx recently published a timely new book entitled, “How to Beat Obamacare.”  The book briefly covers the most important parts of the Patient Protection and Affordable Care Act signed into law in 2010 by President Obama. 

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Generate More Leads Using Content Marketing

Posted on: December 17, 2013
Tags: Lead generation, Content marketing, Search engine optimization

Content marketing has become something of an equalizer for small businesses competing for consumers’ attention and looking for ways to generate new leads.  Here are some  tips your business should use to generate more leads with content marketing... 

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CMS Partners with Dave Costa General Contracting for Marketing Support

Posted on: December 11, 2013
Tags: Marketing strategy, Marketing plans

Cincinnati Marketing Solutions recently partnered with Dave Costa General Contracting to provide marketing support. The challenge...

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Tis the Season for Giving

Posted on: December 10, 2013
Tags: Cause marketing, Marketing strategy

Why not make your favorite charity a part of your brand? "Cause marketing" shows the world you care, and it will get customers hooked on your cause and your company.  Here are a few ideas to consider...

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ClaimLinx Launches New, Improved Website

Posted on: December 3, 2013
Tags: Website development

Congratulations to the staff at ClaimLinx for a successful website launch.  How we helped...

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10 Questions to Assess Your Marketing Effectiveness

Posted on: December 2, 2013
Tags: Marketing strategy, Measuring roi, B2b marketing

All of you hard-driven and numbers-focused marketers understand the importance of the quantitative side of B2B marketing. 

Assuming you don’t try to run your business strictly by spreadsheet, all of these types of measurements can be valuable. But they never tell the whole story. There is a qualitative side to marketing that is equally as important. There are a few essential questions you can answer quickly to let you know if you are headed in the right direction. So take a break from the quantitative side and answer the following:

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