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4 Surefire Ways to Get More Web Traffic from Google

Posted on: January 31, 2017
Tags: Online marketing strategy, Seo tips, Google
4 Surefire Ways to Get More Web Traffic from Google

Your customers are looking for you. Not in the phone book, but on Google. Are you doing everything you can to increase your chances of being featured on the first page of search engine results? These 4 web traffic building tactics will help get you there:

Google’s Search Engine Optimization Starter Kit outlines tactics you can use to boost SEO for your small business. Here are four ways to increase web traffic for your business:

  1. Use Tags
    Each page of your website should have a unique title page written out using HTML title tags, so that each page will be identifiable both to viewers and search engines. Titles should be short and sweet, between 50 and 60 characters.
  2. Simple URLs
    It’s important to have URLs (or website addresses) that are straightforward and content-rich instead of a random assortment of numbers.
    Correct: manta.com/resources
    Incorrect: www.manta.com/?p=578544
  3. Easy Navigation
    Design your website based around a logically hierarchical system. This is often in the form of a sitemap with a root page at the top and categories/subcategories descending from there. This is optimal for both human visitors and search engine crawlers alike.
  4. Content Is Still King
    Original, search engine-optimized content on your site isn’t only a way to boost your search ranking—it’s also a means of engaging prospects and customers. Create content that demonstrates knowledge and authority in your industry.

Click here to read the full article by Heather Harmon.


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