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Tips for Business Success and Work-Life Balance in the New Year

Posted on: January 3, 2019
Tags: Small business tips, Work-life balance
Work-Life Balance and Business Success Tips for the New Year


End of year is a good time to reflect on what went well and what needs improving in your business. Is your goal to achieve increased success this year or more opportunities to enjoy the success you've achieved?

These top business tips will help you improve your work-life balance and achieve business success in 2019.

1. Focus on Enhancing Customer Experience
No matter what type of business you have, improving the customer experience should be one of your top priorities in 2019. Why, you ask? Research indicates a close connection between positive customer experiences and trust and loyalty. We know that loyal customers buy more, are more likely to forgive mistakes, and trust your company to act on their behalf.

2. Explore Ways to Run Shorter, More Productive Meetings
A study about wasted time at work revealed people spent 31 hours in unproductive meetings every month. Chances are, you spend more time sitting in meetings than you’d like. Find ways to make meetings shorter and more productive, like sticking to an agenda or meeting daily for 10 minutes to discuss top priorities. Trust me, your team will thank you!

3. Learn About Tax-Related Changes
Most likely you are not a tax expert, so letting an accountant figure out your tax burden is a good idea. Be sure to ask about new tax laws that could be advantageous or detrimental to your bottom line.

4. Add More Relevant Content to Your Blog
Having a blog on your website is not enough. You need to update it with content that your customers want to read. This year develop a realistic content plan that allows you to post new, engaging information for your readers. Remember, this is a great tool to educate and instruct readers on new offerings. Be sure to measure results by tracking blog visitation metrics over time and use the information to share the most relevant content possible.

5. Develop Best Practices to Manage Social Media Accounts
Because social media continues to be an important platform for sharing your company message, take time to develop a plan and monitor it this year. Meet with your team to discuss ways to handle disgruntled customers or “trolls” who don’t add to the conversation. Reputation management is key to creating a stellar online presence.

6. Learn to Delegate and Practice Doing So
As a small business owner, you may feel you’re responsible for all aspects of your business, which explains why your work-life balance is out of whack. This year decide to delegate tasks to a team member, or better yet, consider outsourcing them. Delegation is the key to a healthy work-life balance.

7. Learn Something New
It’s important to challenge yourself with continued learning to achieve a healthy work-life balance and business success. Choose to learn a new business-related skill or think outside the box by adopting a new hobby you’ve always had interest in. Who knows, you may just meet some great people along the way who could become friends, colleagues or even new customers.

8. Join a New Business Organization or Networking Group
Engaging with like-minded business people sparks new ideas and provides a way to make new contacts. Whether it's a networking group or a mastermind group, meeting in person or over the internet, you’ll find making the effort to be a part of a group will revitalize you and your business. Develop a strategy for approaching networking events to achieve the most success and make the most of your time.

9. Give Back to Your Community
No doubt there are many worthwhile organizations making a difference in your community, which provides you an opportunity to give back. Find a cause that matters to you and make the decision to get involved – volunteer, serve on a committee, be a mentor, or make a donation. Better yet, get your entire team involved to build goodwill and business visibility.

10. Block out Time on Your Calendar for You
To avoid burnout and create a healthy work-life balance, it's critical to recharge and refresh yourself. If you struggle finding time for yourself, try blocking out time on your calendar for a workout class or another activity. Your mind and body will thank you!

11. Set Realistic Goals
Goal setting is a valuable tool if the goals lead to success rather than distress. Use the acronym, SMART (specific, measurable, achievable, relevant, timely) to set business and personal goals for the New Year.

It is possible to maintain a healthy work-life balance while running a successful business. This year commit to embracing and applying these top business tips to achieve personal and business success!

Do you have additional tips you’d like to share?  I’d love to hear from you!

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