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Blog Entries - tag: 'Email marketing'

What is Marketing Automation and How Will it Benefit Your Business?

What is marketing automation and how can this tactic benefit your company's current marketing strategy and plan? Marketing automation helps you stay...

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CMS Partners with DesignBuildCincy 2017 for Marketing Support

Our team recently partnered with Doug Hart to provide marketing support for this year's DesignBuildCincy weekend show at Music Hall October 28-29. We're assisting with...

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4 Steps for Writing an Engaging Sales Email

Posted on: March 20, 2017
Tags: Email marketing, Sales tips

The most common mistake in writing a sales email is making it too long. We forget that our prospects – like us – are very busy people and chances are they’re glancing at our message for just a few seconds. If it's too long, the email will get skipped.

So how do you squeeze an entire sales email into 3 or 4 sentences and still make it convincing? The answer is simple...

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5 Tips to Increase Email Delivery and Open Rates

Posted on: June 2, 2016
Tags: Email marketing, Email marketing tactics, Marketing tips

So you have an email marketing platform and program in place - that's great! Do you know if your emails are making it to intended viewers inboxes, and better yet, are they being opened? Here are five tips for increasing email delivery and open rates...  

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5 Tips for Increasing Email Delivery and Open Rates

Posted on: March 15, 2016
Tags: Email marketing

Email is a great way to communicate with clients and prospects. If, however, you notice poor open rates, high bounce rates or spam notifications, you should read the following 5 tips for Increasing Email Delivery & Open Rates...

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Valuable Content Leads to Happy Customers

Posted on: April 15, 2014
Tags: Email marketing

You have to give people a good reason to stay on your website or click through on an email - one way to do that is by using engaging content. Your content may be emotional, funny, or insightful. However, it shouldn't  be boring or uninformative. Here are a few content rules to follow:

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Avoid These Common Email Marketing Mistakes

Posted on: January 21, 2014
Tags: Email marketing

Since every business uses email, it’s easy to assume we’re all “email experts” and that it's so easy to do. It’s an assumption that has backfired on many small businesses, whose hopeful communications get snagged by spam filters or completely ignored by their target audience. In either case, email marketing done incorrectly can be costly in terms of your time and money.

To make the most of your email marketing efforts, be sure to avoid these common mistakes:

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Who Wins the Social Network Wars?

Posted on: July 18, 2013
Tags: Social network marketing, Email marketing

The social network wars are over.  The winner?  Drum roll please...it's email!  Why, you ask?...

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CMS Partners with ClaimLinx for Marketing Services

Posted on: May 20, 2013
Tags: Marketing services, Email marketing

Cincinnati Marketing Solutions recently partnered with ClaimLinx to provide marketing support. ClaimLinx has assisted thousands of individuals and businesses in saving millions of dollars on their health insurance.  ClaimLinx Simple Option Solutions (SOS) provides consulting services for customized benefit plans.  Our initial meeting with ClaimLinx revealed an immediate need to create a series of branded, timely and professional monthly eNewsletters.  

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