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Blog Entries - tag: 'Inbound marketing'

How Inbound Marketing Will Increase your Business

Posted on: October 13, 2014
Tags: Inbound marketing, Marketing strategy, Online marketing strategy

Because consumers are changing the way they research and shop for products or services, so must businesses—doing away with ineffective and expensive marketing tactics such as direct mail, cold calling, and print and TV advertising (outbound marketing). Instead, businesses should leverage tactics that appeal to the new way in which consumers shop, such as SEO, social media and content creation (inbound marketing).

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What is Inbound Marketing and How Can it Help Your Business?

Inbound marketing is becoming an essential strategy for every business with an online presence. It's a great way to build customer relationships by combining information, engagement and marketing without spending as much as you would on traditional marketing tactics such as media campaigns.  What is inbound marketing and how can it help your business succeed?

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