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Blog Entries - tag: 'Small business tips'

5 Tools for Better Customer Engagement

There’s a difference between getting the attention of customers and making them loyal buyers. Here are five tools that can help you turn prospects into a loyal following...

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7 Steps to Increase Your Google Ranking

When you search Google for terms related to your business, is your website listed on the first page of results? If not, don’t worry. There are a few steps you can take to improve your presence on Google and make sure people find you instead of your competitors when searching for your type of business. Check out the 7 Steps to Increase Your Google Ranking...

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Successful People Do These 6 Things Before 9am

Posted on: August 8, 2018
Tags: Small business tips

What do successful people do differently? For one thing, they typically wake up very early. Long before they hit the office, they’ve been up and active, performing tasks that will set them up for success throughout the day.

Here are 6 things successful people do before 9 am, and how you can incorporate them into your routine.

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How to Boost Your Business with Local Content on Facebook

As a business owner, are you struggling to understand how to respond to Facebook’s newsfeed changes? These tips will help keep your content relevant and boost your business...

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Thank you for Supporting National Small Business Week

This week is National Small Business Week! What will you do to celebrate and support other small businesses? Below are several suggestions for celebrating National Small Business Week. And remember, you can work on these initiatives all year...

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How to Get Google to Like Your Website

Although your small business website may look amazing, the wrong meta description tag could be hurting your rank in search engine results.

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7 Simple Tips for Increasing Sales in 2018

Posted on: March 21, 2018
Tags: Small business tips, Sales tips

If you’re ready to move beyond the basics with your sales strategy, consider these 7 out-of-the-box tips to boost revenue for your small business...

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6 Tips for Staying on Top of Your Social Media Postings

It can be hard for busy business owners to keep up with social media. These 6 tips will help you balance your schedule and market your business...

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10 Little Known Facebook Marketing Secrets that Work

Let's "face"' it, Facebook is a targeted and cost effective way to get the word out about your business, whether it's BtoB or BtoC.  Here are 10 Little Known Facebook Marketing Secrets that Work...

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7 Local SEO Mistakes to Avoid

Posted on: August 9, 2017
Tags: Search engine optimization, Small business tips

If you want customers in your city or neighborhood to find your small business online, you need to avoid, or better yet, fix, these 7 common SEO problems...

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Tackling These 5 Business Challenges

Posted on: July 26, 2017
Tags: Small business tips

There's nothing quite like the excitement of owning your own business. But it also involves plenty of challenges you need to understand and be prepared to face. Here are five of the major ones and suggestions for how to handle them...

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How to Make Your Business Stand Out with Google Posts

Google has introduced a new feature that helps you catch customers' attention. Post special events, promotions and more on your Google listing. Here's how...

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Small Business Saturday Success Tips

Posted on: November 21, 2016
Tags: Sales tips, Small business tactics, Small business tips

Small Business Saturday is November 26. Here are a few tips and tactics to make it a memorable experience for your customers and a successful one for your bottom line...

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10 Best Practices for Business Growth

Posted on: September 28, 2016
Tags: Small business tips

How do you take your company to the next level? It starts with a vision and a plan. You should also follow best practices to support success. Here are 10 best practices for business growth:

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6 Tips for Achieving Work-Life Balance

Posted on: July 12, 2016
Tags: Small business tips, Workplace tips

These days, work-life balance may seem like an impossible feat. Especially since technology allows us to be accessible 24/7. According to a recent Harvard Business School survey, 94% of working professionals reported working more than 50 hours per week and nearly half said they worked more than 65 hours per week.

Although work-life balance means something different to everyone, here are 6 tips shared by health and career experts to help you find the balance that’s right for you...

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Make Sure Customers Find You when Using 'Near Me' Searches

Are you familiar with "Near Me" searches, and do you know how to make sure your business is found when a potential customer searches in this manner? Read on to find out how...

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It's National Small Business Week

Posted on: May 4, 2016
Tags: In the news, Small business tips

It's no surprise that small businesses are responsible for creating nearly two-thirds of new jobs in the United States each year and employing more than half of all Americans...

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Tips for Sharing Social Media Posts that Get Attention

Posted on: April 26, 2016
Tags: Small business tips, Social media

Is posting on social media part of your company's overall online marketing strategy?  Are you consistent with your message and posting timeline?  Is your content captivating? Do you have a high rate of audience engagement? If you answered "no" to any of these questions, consider...

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Little Known Tax Tips for Small Business Owners

Posted on: March 1, 2016
Tags: Small business tips

At tax time, small businesses look for ways to save money and maximize credits and deductions. “One of the most overlooked ways for small businesses to save at tax time starts at the beginning of each tax year,” advises David Ayoub, CPA in Syracuse, N.Y. “It’s simple...

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Guidelines for Developing Your Core Offering

Posted on: December 15, 2015
Tags: Marketing tactics, Small business tips

Developing your core offering is the key to generating and nurturing leads that drive sales. These guidelines should help...

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Shop Small Business Saturday, November 28

Posted on: November 27, 2015
Tags: Customer corner, Small business tips

The holidays are upon us - here are three reasons to shop small and support Small Business Saturday... 

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5 Tips for Building Strong Client Relationships

Posted on: November 17, 2015
Tags: Small business tips

Keep the following tips in mind and strengthen the most important aspect of your business: the relationships you have with your customer base...

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5 Great Tips for Growing Your Business

Posted on: May 5, 2015
Tags: Marketing tips, Small business tips, Business tips

Whether your sales are down or your business is booming, these five marketing tips will help you expand your reach, get more customers, and grow your business...

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How to Find and Work with These 3 Important Business Partners

Posted on: April 21, 2015
Tags: Small business tips, Marketing tactics

Most successful business owners know how to partner with their team members in ways that make them want to take ownership. Here are three important categories of partners that every business must find and work with in order to succeed...

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Increase Revenue and Save Time

Posted on: March 9, 2015
Tags: Outsourcing, Small business tips

While business owners are skilled, knowledgeable and hardworking, most will admit they are not experts at everything. So, what's the best way to handle this?

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7 Steps to Landing the Right Client

Posted on: October 28, 2014
Tags: Marketing tips, Small business tips

I was recently asked to contribute to an article published in Care.com about ways to land your ideal client. It’s difficult to keep a small business up and running, so the importance of finding and keeping the right clients cannot be overstated. Here are 7 steps to landing the right client...

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Are Testimonials a Smart Marketing Tool for Your Small Business?

Posted on: November 5, 2013
Tags: Marketing tactics, Marketing strategy, Small business tips

As a small business owner, you’ve probably realized that it’s a jungle out there! Your competition is fierce, your prospects are skeptical and your marketing budget is sparse.

So, what’s a small business owner to do?

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